Leisen CGI

Industry-Specific Consulting and Creative Solutions
In the Field of Computer-Generated Imagery and Virtual Reality

Sample Cases

For Bauerfeind, Product Visualizations with Complex, Bendable Parts

The products of the German company contain many flexible parts. A solution was needed to rebuild them in virtual space so that they can be pulled, compressed and bent like their real counterparts. The materiality was visually replicated and the products staged according to the brand's visual identity.

For Am Tacheles, Digital Reproductions of Real-World Architectural Models

For a prestigious showroom, werk5 created highly detailed architectural models for several real estate projects built on the site of one of Berlin's most famous locations. To be able to use the appealing objects in social media campaigns, they were digitally reproduced.

Agency: allmyhomes

For Google, a Simple but Sophisticated Cloud-Driven Miniature World

To explain its cloud services, Google commissioned an AR experience for a series of events. Designing assets for a miniature city that fit into the company's simple visual style and unique color coding.

Agency: Global Electric Interface

For ›stern‹ Magazine and ›Jugend Forscht‹, a Bunch of Weirdos

For Jugend Forscht, a widely known German youth science competition, the agency Heimat envisioned a group of quirky characters setting out to be the first to cross the finish line.

Agency: Heimat Berlin

For the IAA, Center Stage Visuals for Several Years

The Internationale Automobil-Ausstellung (International Motor Show) is the most prestigious German event for car manufacturers. Delivering visuals and motion designs for the opening events as well as for print, web and TV for four consecutive years.

Agency: Dangerous, Client: VDA

Image Creation

Client: Mercedes Benz, Postproduction: Sublime

Client: Wasserwerke Leipzig

Client: Swisscom

Client: Adidas, Postproduction: Sublime

Client: PopUp Lab Berlin, Agency: TPA Design

Client: Telegraph Berlin, Agency: TPA Design

Client: Pendix

Consulting Services

Computer-generated images are today an indispensable tool for presenting products and brand identities. But while established technical procedures are available for some industries, specific solutions have to be developed and tested in others. Before it comes to the realization, a weighing consultation can be profitable: Which service providers should actually be contracted? How should the contracts be structured? And can upcoming technologies already be taken into account?

For more than a decade, I have been creating concepts, images, animations and virtual objects for well-known agencies and brands. In addition, I advise companies on conceptual, technical and costing issues in the field of CGI and virtual reality.

Artificial Intelligence in Image Design

Since the first releases in 2022, the general public is gradually learning about the barely comprehensible abilities of ›generative artificial intelligence‹: We are reading compelling texts that are not the product of human expressiveness and seeing appealing images that did not require the ingenuity of humans.

Creative industries will be profoundly affected by these developments, including the field of computer graphics. In what way is not yet foreseeable. But some things can be assumed.

Learn more (in German language)

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